Meets customer demand by introducing a classic with a twist
For those who crave tradition, Handel’s Homemade Ice Cream is recreating a new take on your favorite cake. Serving handcrafted ice cream since 1945, Handel’s is thrilled to announce its all-new Carrot Cake Ice Cream, crafted to satisfy those who desire the comfort of the familiar — because why change a winning recipe?
While Gen Z takes the lead in adventuring into new flavor profiles within the food and beverage landscape, The Hartman Group report indicates more than a third of Gen Z has a continued preference for foods they’re familiar with. This resonates deeply at Handel’s, where the brand proudly upholds its high-quality, made-from-scratch daily recipe created by founder, Alice Handel, nearly 80 years ago.
“Our flavor innovation strategy at Handel’s focuses on bringing familiar classics to life in a fun and comforting way, perfectly exemplified through our Carrot Cake recipe,” said Jennifer Schuler, CEO for Handel’s Homemade Ice Cream. “Ice cream is a universally cherished treat that can be enjoyed in its simplest form yet also serves as a foundation for exploring new and captivating flavors, toppings, and textures.”
Carrot Cake features a luscious carrot cake base with cinnamon, nutmeg, bits of raisins, and decadent cream cheese ripple, offering a perfect blend that can be enjoyed by the scoop or the pint.
“With nearly 80 years of flavor innovation under our belt, we have a way of bringing to life flavors that give guests that moment of awe when they say, ‘that tastes just like…’ and transporting them back to a familiar classic,” said Schuler.
Carrot Cake will be available starting now until May 30, 2024 at all Handel’s locations while supplies last.
For more information about Handel’s, including menu and locations, visit HandelsIceCream.com or follow them on Facebook or Instagram.
Handel’s Homemade Ice Cream has been in the business of making and selling fresh ice cream, handmade in stores every day, since 1945. Founded in Youngstown, Ohio, the Handel’s legacy was created by Alice Handel and Lenny Fisher, who grew the brand from a single Scoop Shop into a flourishing chain using fresh ingredients and upholding a commitment to quality. Each batch of Handel’s ice cream is made fresh daily, using Alice’s original methods and recipes. There are 48 flavors available daily and more than 140 flavors that rotate seasonally.
In 2023 and 2024, Handel’s ranked in Franchise Times’ Top 400 list, recognizing the largest franchise systems in the United States, and its “Fast & Serious,” a list of the smartest-growing franchises for the year. The brand is also recognized by TasteAtlas?as one of the top 100 Most Iconic Ice Creams in the World.
Handel’s has been named #1 Ice Cream on the Planet by National Geographic, one of the Top 10 Best Ice Cream Businesses by USA Today, one of the Top 500 Restaurants in America by Nation’s Restaurant News and Top 500 Franchises by Entrepreneur Magazine.
Handel’s currently has 135 locations across 13 states and is growing. To learn more about Handel’s franchise opportunities, visit HandelsIceCream.com/franchise.
Social Media Profiles:
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Instagram: @handelsicecream
LinkedIn: @handelshomemadeicecream
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