Specialty pies on the menu; Marketing Director Coy to be marketing panelist
When you’re the leader of one of the most competitive and dynamic market segments in the restaurant industry, people want to hear from you.
That’s why Pie Five Pizza CEO Randy Gier and other company representatives are joining national franchisors and suppliers to swap strategies and stories at the 2014 Multi-Unit Franchising Conference April 23-25 at Caesar’s Palace in Las Vegas. Also joining the Pie Five contingent will be Franchise Development Manager Mark Ramage and one of the chain’s most successful franchisees.
Before immersing themselves in educational sessions, Conference attendees are invited to stop by Booth #528 to try a slice of one of the restaurant’s specialty pies, served up personally by Pie Five Chef Andy Wittman!
The popular brand will also be represented at a Thursday breakout session by Director of Marketing Christina Coy. Coy said she is eager to help fellow industry professionals put the rubber to the road when it comes to implementing successful local store marketing programs and making them stick.
“Pie Five has become a leader and trend-setter in the fast-casual pizza segment, but success didn’t happen overnight. Our business strategy, operational model and innovative marketing campaigns are all essential ingredients to our franchisees’ success,” Coy said. “I am honored to join my fellow panelists as we help franchisees learn how to get the most bang for their buck from local store marketing tactics and to create, execute and evaluate their own effective marketing programs.”
Firstintroduced in Dallas, Texas, in 2011, Pie Five has been named a 2013 Top 50Restaurant Brand of the Year, a 2012 Hot Concepts winner by Nation’s Restaurant News and one of “10 Hot New Restaurant Chains from Established Brands” by Forbes.com.
For more information on the MUFC, visit www.multiunitfranchisingconference.com.
Pie Five Pizza Co. is a subsidiary of Pizza Inn Holdings, Inc. (NASDAQ: PZZI), headquartered in the Dallas suburb of The Colony, Texas. Pie Five is a trend-setting, fast-casual concept offering individual handcrafted pizzas with fresh ingredients made to order and prepared in less than five minutes. First introduced in 2011, Pie Five Pizza currently has 19 locations in five states with more than 160 announced franchised units under contract in 12 states and the District of Columbia. For more information, please visit www.piefivepizza.com.
