Starbucks Creates Wonder, Shares Joy with Customers this Holiday Season
Beverage Share Event, new Gingerbread Latte and alice + olivia designer collection debut, Starbucks Christmas Blend returns alongside seasonal favorites…
Tag: Howard Schultz
Starbucks Launches “Tweet-a-Coffee”; Encourages Spontaneous Gifting on Twitter
Starbucks today launched a new way for customers to send the thoughtful gift of Starbucks coffee through the tweet-a-coffee program.…
Teavana Fine Teas + Tea Bar Debuts in New York City’s Upper East Side
Starbucks (NASDAQ:SBUX) today previewed the first-of-its-kind Teavana Fine Teas + Tea Bar in New York City’s Upper East Side. Opening…
Starbucks’ Schultz eyes global growth
The new health care legislation has forced many large companies to skimp on health coverage, if not cancel it altogether,…
Starbucks Promotes Chief Financial Officer Troy Alstead to Chief Financial Officer and Group President, Global Business Services
Starbucks Corporation (NASDAQ: SBUX) today announced that Troy Alstead, chief financial officer and chief administrative officer, has been promoted to…
Starbucks Unveils Two Iconic Flagship Stores in China
Stores feature innovative, new concepts, including a “coffee tribute” design and an “eclectic chic” 24-hour store, to elevate the unique…
Starbucks Pumpkin Spice Latte Celebrates 10th Anniversary
Starbucks Coffee Company (NASDAQ:SBUX) today welcomes the return of the iconic Pumpkin Spice Latte (PSL), back for its 10th anniversary.…
Starbucks Expands Clover Brewing to 500th U.S. Location, Aims to Double the Number of Stores Featuring the Clover System in 2014
This month, Starbucks Coffee Company (Nasdaq:SBUX) celebrates five years of offering customers a truly unique coffee experience—through individual cups of the…
Starbucks Teams up with Google to Bring Next-Generation Wi-Fi Experience to Customers
Starbucks today announced the selection of Google to provide the next generation of its Wi-Fi offering for its customers. Beginning…
Starbucks Announces the Opening of 100 New Stores in Malaysia over the Next Four Years
Ahead of its 15-year anniversary celebrations in Malaysia, Starbucks Coffee Company (NASDAQ:SBUX) today announced plans to open 100 new stores in…
Starbucks Introduces New Refreshment Line-Up
To kick off the start of summer, Starbucks Coffee Company (NASDAQ:SBUX) today announced the introduction of a new line-up of…
Starbucks Introduces Caloric Menu Board Labeling Nationwide
Starbucks Coffee Company (NASDAQ:SBUX) today announced it will include calorie information on menu boards at all company-operated and licensed U.S.…
Will Starbucks Leap of Faith Pay Off?
In late March, as Starbucks was preparing to introduce its first offer on Groupon, the daily-deal service, the coffee chain’s…
Starbucks Names Matthew Ryan Global Chief Strategy Officer
Starbucks Coffee Company (NASDAQ:SBUX) today announced that it has appointed Matthew Ryan as global chief strategy officer. Ryan was previously…
Starbucks Introduces Innovative Cross-Channel, Multi-Brand Loyalty Program
Howard Schultz, chairman, president and ceo of Starbucks Coffee Company (NASDAQ:SBUX), opened the company’s Annual Meeting of Shareholders by recognizing…
Starbucks Names Sharon Rothstein Global Chief Marketing Officer
Starbucks Coffee Company has appointed Sharon Rothstein as global chief marketing officer. Rothstein was previously senior vice president of marketing…
Starbucks Celebrates Espresso Excellence with New Hazelnut Macchiato
Starbucks has announced its newest beverage, Starbucks Hazelnut Macchiato, available now at participating Starbucks stores nationwide. One of the most…
Starbucks Opens Much Anticipated Flagship Store in New Delhi
Tata Starbucks Limited, the 50/50 joint venture between Starbucks Coffee Company (NASDAQ:SBUX) and Tata Global Beverages Limited, today launched the…
Starbucks Gains Leadership in Nearly $1 Billion Light Roast Coffee Segment
Starbucks Coffee Company (NASDAQ: SBUX) aims to grow share of the 40 percent of U.S. coffee drinkers1 who say they…
Starbucks Closes Teavana Acquisition
Starbucks Coffee Company (NASDAQ:SBUX) has announced that the company’s planned acquisition of Teavana Holdings, Inc. (NYSE:TEA) has formally closed, making…
Starbucks Helps Start New Year’s Resolutions Off Right With New Steel-Cut Oatmeal
Just in time for New Year’s resolutions, Starbucks will launch a nutrition-packed start to the day with the new StarbucksHearty…
Starbucks Announces Agreement to Acquire Teavana to Globally Transform Tea Industry
Furthering its commitment to innovate and transform the tea industry and enhance the consumer tea experience in the U.S. and…
Starbucks Offers Square Wallet Beginning Today
Starting today, Starbucks Coffee Company will begin accepting Square’s mobile payment application, Square Wallet, in participating U.S. company-operated locations. With…