What McDonald’s Could Learn from Popeye’s – and Burger King
McDonald’s might be able to take a lesson from another brand that seems to be turning things around: Burger King.…
Tag: McDonald’s
McDonald’s CEO Don Thompson Still Lovin’ It
It was a day like any other at a McDonald’s near Oak Brook, Ill., recently — until, that is, Ronald…
McDonald’s Needs To Disrupt Fast Food…Again
McDonald’s reported dismal quarterly financial results earlier this week, as it contends with price hikes on ingredients and labor, along…
Is McDonald’s Transparency Play a Worthy Template for Other Companies to Follow?
CEOs of all companies are carefully watching the aftermath of one of the boldest-ever transparency plays: that initiated by McDonald’s…
McDonald’s to Customers: What Do You Want to Know About Our Food?
McDonald’s USA Invites Nationwide Questions About Its Food, Responds With Launch of “Our Food. Your Questions.” “What is in my…
McDonald’s May Expand Build-Your-Burger Test
McDonald’s is taking a page from their competitors in a bid to turn around flagging sales reports for the last…
Unhappy Meal Options: Consumers Losing Taste For Fast Food
A new study conducted by New York-based brand and customer loyalty and engagement consultancy, Brand Keys has shown that demographics…
McDonald’s USA Perks Up the Nation With Free Coffee
Second National McCafe Free Coffee Event Kicks Off on Sept. 16 and Culminates on National Coffee Day, Sept. 29 McDonald’s…
Five of the World’s Most Unusual McDonald’s Restaurants
There are about 35,000 McDonald’s restaurants worldwide in more than 100 countries. Bloomberg Ranx takes a look at five of…
Fast-Food Workers Planning Civil Disobedience in Wage Fight
The next round of strikes by fast-food workers demanding higher wages is scheduled for Thursday, and this time labor organizers…
McDonald’s Struggles With Millennial Dropoff
McDonald’s might still hold a top position in the fast food industry, but their dominance is starting to slip. The…
McDonald’s Announces New USA President Following Retirement of Jeff Stratton
McDonald’s Corporation (NYSE: MCD) today announced Jeff Stratton, 58, McDonald’s USA president, has made the decision to retire after 41…
McDonald’s “Best Of Green” Report Recognizes Environmental Innovations From Around the World
Corporate Employees Identify and Activate Strategic Plans to Help Advance Company Goal of Making a Positive Difference in Society McDonald’s…
McDonald’s ‘Under Siege’ at Home and Abroad
McDonald’s Corp CEO Don Thompson sure could use a break. The head of the world’s biggest restaurant chain, who for…
Panera, Chipotle, and the Upstarts Nibbling Away at the Restaurant Giants
Fast-food giants and casual sit-down chains alike have trembled for years at the unstoppable rise of the fast-casual restaurants. Unable…
Restaurant News Bites: Wingstop, Wendy’s, McDonald’s, Red Lobster
Founded in 1994 and headquartered in Dallas, Texas, Wingstop has opened more than 660 restaurants. The company has experienced 10…
McDonald’s Could Be Liable for Labor Practices
McDonald’s is coming under intensifying pressure for labor practices at its U.S. restaurants. The National Labor Relations Board said Tuesday…
Can Taco Bell Really Hurt McDonald’s Breakfast?
Is Taco Bell’s breakfast giving McDonald’s a wake-up call? The Yum chain’s launch in late March went directly after McDonald’s…
Restaurant News Bites: Five Guys, Giada, Wendy’s Girl, Gramercy Tavern and more
15 things you didn’t know about Five Guys Burgers and Fries The delicious scourge of anyone with a peanut allergy,…
McDonald’s Unveils New Mission and Image for Brand Ambassador Ronald McDonald
Ronald McDonald, who represents the magic and happiness of the McDonald’s brand, is setting out on a global mission to…
McDonald’s USA Perks Up Breakfast With Free McCafe Coffee
Wake up and taste the free coffee! McCafe invites coffee drinkers across the U.S. to stop by their local participating…
McDonald’s Announces Chief Operating Officer Tim Fenton to Retire and Global Management Restructure
McDonald’s (NYSE: MCD) President and Chief Executive Officer Don Thompson recently announced that Chief Operating Officer Tim Fenton, 56, has…
McDonald’s Workers File Multiple Class-Action Lawsuits Alleging Widespread Wage Theft
Attorneys representing McDonald’s workers in California, Michigan and New York this week filed class action lawsuits in federal and state…
McDonald’s to expand ‘build your own burger’ trial
McDonald’s plans to expand a test this year that lets people order customized burgers. The world’s biggest hamburger chain began…