Customers will travel far and wide to try out these popular fast-food restaurants.
Fast-food restaurants are a dime-a-dozen, but a destination restaurant is truly something special. These brands have successfully turned their locations into must-see locations and transformed dining into an event. People will go the extra mile to see them and are willing to stand in long lines just to get a taste. Not any run-of–the-mill burger joint can be a destination restaurant. They have unique appeal, whether through exceptional food, an extraordinary location, a famous chef or an unusual dining experience.
Below is a look at fast-food franchises that have mastered the art of attracting customers with unique offerings.
Chick-fil-A
Chick-fil-A has a way of generating excitement. People just love the famous chicken franchise, and will endure long lines to get their favorite waffle fries, chicken sandwiches, chicken nuggets, lemonade, milkshakes and more. Chick-fil-A has been considered one of America’s top fast-food chains for years. So what makes the brand so special? A faith-based franchise fosters a welcoming, family-like culture with strong values. For example, it’s never open on Sundays. Chick-fil-A is also known for its innovative products and focuses on the latest in technology.
Cookie Dough Bliss & Creamery
It’s no surprise that people will go to great lengths to get a decadent cup of cookie dough. The Cookie Dough Bliss & Creamery franchise has been captivating fans since its first shop opened in 2017. The brand’s innovative offerings include a range of gourmet, ready-to-eat cookie dough flavors, served in cups or cones, that can be paired with premium ice cream. Long lines are the norm at Cookie Dough Bliss’ locations, which boast Instagram-worthy treats, such as milkshakes, “bliss bars,” cakes, pies, floats, cones, ice cream sandwiches, pops, and more.
Krispy Kreme
Krispy Kreme’s massive following stems from its served-hot, fresh doughnuts that customers can see coming fresh off the line through viewing window at many locations. Its infamous ‘Hot Doughnuts Now’ neon sign signals that the delicious Original Glazed doughnuts are ready to enjoy. The doughnut franchise even has a “Hot Light” indicator its mobile app, so customers know the best times to visit.
MilkShake Factory
With picture-perfect, handcrafted milkshakes (classic, dairy free, gourmet) and mouth watering chocolates, it’s no wonder that the MilkShake Factory has grown a cult-like following, boasting celebrity fans like Tom Cruise and Katie Holmes. It is also ranked as one of the best dessert venues in Pittsburgh, Penn., by Tripadvisor. The quintessentially American family-run business delivers a wonderful combination of tradition and quality. Founder and CEO Dana Edwards-Manatos comes from a proud line of entrepreneurs (her great grandparents established the family business in 1914 when they emigrated to the U.S from Greece) and has turned her family’s popular seasonal chocolate shop into a year-round destination business. Talk about continuing a family legacy!
Wingers Restaurant & Alehouse
Amazing wings, “Sticky Fingers,” and craft beers on tap have made Wingers Restaurant & Alehouse a must-experience destination restaurant. Founders and brothers Eric and Scott Slaymaker transitioned from experienced franchise owners to franchisors with a mission to delight small towns with a family-friendly experience. The combination of a sports-friendly environment, varied menu, and community engagement makes Wingers a popular destination restaurant for enjoying a meal and catching a game in a lively setting.
FranchiseWire is franchising’s favorite news source. We offer a one-stop destination for need- to-know information and practical inspiration about franchising. Our content delivers fresh perspectives and an unbiased look at the dynamic world of franchising. With expert contributing writers and journalists, we bring a wealth of experience and knowledge from all areas of franchising. We share best practices to help franchise professionals — franchisees and franchisors, grow and learn. Our engaging content doesn’t simply report, but provides unique insights and strategies.