The rise of fast casual has changed the fast food industry forever. Restaurant chains like Panera Bread are becoming as big as longstanding fast food stalwarts like Arby’s and Domino’s Pizza.
Amongst the fast casual pack are a breed of upscale burger brands — generally known as “better burger” chains — which cost more, but are better quality.
These specialty chains are taking off, led by the rapid ascent of Five Guys Burgers and Fries.