The high-energy coffee franchise continues its rapid growth, climbing 40 spots from its place on last year’s list due to its strong systemwide revenue numbers.
BIGGBY COFFEE, the vibrant, community-focused coffee franchise, is continuing its impressive upward trajectory, earning recognition on the 2024 Franchise Times Top 400 list for its outstanding systemwide revenue growth. Climbing 40 spots from last year’s position and moving up 100 places over the past four years, BIGGBY COFFEE is being celebrated for its fast-paced expansion and dedication to empowering franchisees.
“BIGGBY COFFEE’s significant rise in the rankings is a testament to our brand’s momentum and unwavering commitment to helping individuals build meaningful lives through franchise ownership,” said John Gilkey, president of the high-energy, non-traditional coffee brand. “We’re proud of this achievement. It really underscores the hard work of our entire franchise network.”
The Franchise Times Top 400 list evaluates some of the most significant franchises across the U.S. To qualify, a franchise must be legally operating in the U.S. with at least 10% of its locations or its headquarters based in the country. Also, at least 15% of the total units must be franchised. The rankings are based on voluntary disclosures and the most recent public Franchise Disclosure Documents (FDDs), from which systemwide revenue is assessed on a global scale.
In 2024 so far, BIGGBY COFFEE has opened 29 new stores and signed agreements for 38 more franchises as it strives to meet strong demand in several key regions. With growing interest from both customers and potential franchisees, the company’s comprehensive support, flexible real estate options and core value of unconditional love are driving further momentum for prospective owners.
“As we expand, earning this placement is particularly significant as we stand alongside some of the largest, most successful franchise brands in the world,” Gilkey said. “BIGGBY COFFEE has always embraced its unique approach, and we’ll keep doing so. It’s rewarding to show that a fun, non-traditional brand can compete in this industry.”
BIGGBY COFFEE continues to pursue its goal of hitting 1,000-units open, which it aims to reach by the end of 2028. As it expands, the brand is looking to open additional units in Tennessee, Georgia, North Carolina, Virginia, Idaho and Illinois.
BIGGBY COFFEE, based in East Lansing, Mich., was started with a single store on March 15, 1995. One year later, and on the cusp of opening a second location, Bob Fish and Michael McFall, on a handshake and $4,000, decided to franchise the concept. The brand’s cultural values of Make Friends, Have Fun, B Yourself and Share Great Coffee help coffee-lovers and the coffee-curious alike benefit from a less pretentious and fun approach to the standard gourmet cafe paradigm. Besides connoisseur-worthy drinks with names like Teddy Bear and Caramel Marvel, BIGGBY COFFEE baristas provide a unique experience focused on brightening their customers’ day and supporting them in building a life they love. The “Big ‘B’” on the orange background caught on, and today BIGGBY COFFEE has 400+ cafes across many states, including Virginia, Michigan, Ohio, Indiana, Illinois, Idaho, Georgia, North Carolina, South Carolina, Wisconsin, Tennessee, Kentucky and Florida.
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