Seafood Chain Signs Deal with Sony Pictures Home Entertainment, Coinciding with Box Office Hit’s Home Video Release
Captain D’s has netted an exciting partner for this Fall! The fast casual seafood chain has just signed a QSR Kid’s Meal-exclusive, in-store promotion featuring THE AMAZING SPIDER-MAN 2, which will coincide with the box office hit’s home video release.
From August 18 through November 30, 2014, customers can swing into the excitement at their favorite Captain D’s restaurant.
During the promotion, Captain D’s customers and THE AMAZING SPIDER-MAN 2 fans will have the opportunity to experience Captain D’s 3D KiD’s meals, complete with THE AMAZING SPIDER-MAN 2 3D glasses, 3D graphics fun packs, 3D kids’ meal boxes and 3D cups.
“THE AMAZING SPIDER-MAN 2 promotion will energize our fans and introduce new customers to Captain D’s. Sony Pictures Home Entertainment chose Captain D’s as a partner in its marketing efforts, which validates our brand as a leader in the fast-casual restaurant industry,” said Chief Marketing Officer Jonathan Muhtar.
THE AMAZING SPIDER-MAN 2 has been one of the biggest box office hits of the year, and the movie will be released on BLU-RAY, DVD and digital HD on August 19, 2014. Captain D’s promotion with Sony Pictures Home Entertainment will also include a 15-second TV spot that will air in several of the restaurant chain’s markets.
“Due to the unparalleled value of our full meal deals, our new grilled menu and Beach design, we are attracting new guests to Captain D’s like never before. Partnering with THE AMAZING SPIDER-MAN 2 is yet another compelling reason to visit D’s,” Muhtar added.
For Captain D’s franchise information, please visit http://www.captaindsfranchising.com.
Headquartered in Nashville, Tennessee, Captain D’s owns, operates and franchises 520 restaurants in 25 states, plus military bases around the world. Captain D’s offers its customers great seafood at reasonable prices in a relaxed environment. The brand’s restaurants serve a widely varied seafood menu that includes freshly prepared entrees, and the company’s signature hand-battered fish which is prepared to order to ensure freshness. The restaurants also offer premium-quality, grilled fish, as well as shrimp, chicken, shrimp & beef kabobs, hushpuppies, desserts and freshly brewed, southern-style sweet tea, a Captain D’s favorite. For more information, please visit www.captainds.com.
