Cowboy Chicken Continues to Expand to West Texas through Franchise Growth.
Cowboy Chicken, the popular nine-unit Dallas-based fast casual wood fire rotisserie chicken brand, has signed their newest franchisee, Cowboy C West Texas, LLC. The 5 store development agreement will expand the Cowboy Chicken brand to West Texas, starting with Lubbock, a place that holds deep roots for several Cowboy Chicken corporate team members. President Sean Kennedy, Franchise Operations Director Chris Mastin, and Longview General Manager Brad Everett are all graduates of Texas Tech University. When Cowboy C West Managing Partner Brent Shankle, along with Operations Partner Shannyn Taggart expressed interest in taking Cowboy Chicken West to the Red Raiders, it seemed like a natural fit!
Brent is currently the Vice President for his family’s 74 year old trucking company, Robert Heath Trucking. His obvious dedication to work and family made him a perfect candidate to join Cowboy Chicken as the next franchise owner. His operations partner Shannyn has been in the restaurant industry for years and brings managerial and operations experience from one of the country’s largest fast food companies. Together their dedication and experiences are a true example of all that the Cowboy Chicken concept embodies.
As a resident of Dallas for several years, Brent was a Cowboy Chicken fan from the start. When Brent first entered the Greenville location in Dallas, TX, Brent knew that Lubbock was in need of a fast-casual dining concept like Cowboy Chicken. “In Lubbock and West Texas in general, we don’t have an option for quick and healthy dining. For me, Cowboy Chicken is a place where I can eat multiple times a week and feel good about it, without cooking in the house if I don’t have to. Healthy food served in a fast-casual dining experience is a growing need for today’s society, and I’m excited to bring it to West Texas”, Shankle said.
Being involved in the community is a number one goal for him, all the while creating a good name for Cowboy Chicken, helping the brand grow and succeed. Shankle wants to bring the signature wood fire rotisserie chicken to all of West Texas residents. In 5-7 years he would like Cowboy Chicken to create a major presence on the West Texas dining scene.
For over 30 years, the Cowboys at Cowboy Chicken have been cooking all natural chicken over a wood-burning fire, and today guests enjoy the same delicious wood-fired rotisserie chicken along with seventeen fresh, made from scratch sides. Since its humble beginnings in 1981, Cowboy Chicken has perfected the taste of chicken on a wood burning rotisserie and created the now famous Twice-Baked “Potaters”. Other long time favorites are the famous Cowboy Chicken Enchiladas stuffed full of all white meat rotisserie chicken. Homemade peach cobbler finishes off any meal, and both the award-winning chicken enchiladas and homemade cobbler have been on the menu since Cowboy’s inception, thirty years ago. Cowboy Chicken also features healthy, fresh salads and sandwiches, grilled skinless chicken breast, and nutritious sides such as seasonal fruit, baked sweet potato, green beans, and Campfire Veggies.
Founded in Dallas, Texas in 1981, Cowboy Chicken is a nine-unit fast casual restaurant chain specializing in real wood-fired rotisserie chicken. Cowboy Chicken is ranked among the Top Fast Casual Movers & Shakers of 2013 by FastCasual.com, a prestigious restaurant industry award, and was chosen number one, “Hot Restaurant Chain to Buy into Now”, in 2012 by Forbes magazine. Open for lunch and dinner for dine-in, take out, catering, online ordering, and delivery. Cowboy Chicken is continuing to grow through franchise opportunities. For more information please visit us @ www.cowboychicken.com.
