CUPS Frozen Yogurt – That’s Hot, the beach-themed self-serve fro-yo concept, will celebrate National Frozen Yogurt Day with free fro-yo (up to 6 ounces) all day, Friday, February 6.
Guests must bring in, or show on their phone, the coupon available at https://www.facebook.com/cupsfrozenyogurt.
Since opening the first CUPS in Clifton, New Jersey in 2010, CUPS has taken the fro-yo industry by storm, becoming the local hot spot for teenagers and adults alike who make their own fro-yo concoctions choosing from 18 yogurt flavors and over 50 different toppings and three sauces.
The Exchange, a popular Yahoo Finance blog, named CUPS as one of “The Most Popular Fast-Food Outlets You Haven’t Heard Of (Yet).”
According to CUPS co-founder Rick Barbrick, CUPS is much more than great frozen yogurt; CUPS was designed around the experience.
“It’s more of a club like experience. We pump out club dance music at volumes that create a highly energetic vibe, a lounge-type design with couches, ottomans and eclectic murals; and Cast Members with infectiously fun personalities. It’s the complete experience that gives us that edgy vibe versus an everyday yogurt bar or ice cream shop experience,” said Barbrick.
CUPS was created and is owned/operated by The Briad Group, one of the largest and fastest growing hospitality companies in the US. The Briad Group’s entities are: licensed franchisees for Wendy’s, TGI Fridays, Marriott, Hilton and a licensee for Zinburger Wine & Burger Bar. The Briad Group is the largest TGI Fridays franchisee in the world.
