Limited-service restaurants (LSRs) are the driving force behind the commercial foodservice industry. LSRs accounted for more than half ($200 billion)…
July 24, 2012
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Phoenix Marketing International announced a breakthrough advertising effectiveness measurement: The AdPi ® (Advertising Performance Indicator) Express scorecard, which delivers key…
March 1, 2012
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It seems that 2010 brought about a series of buyouts and capital investments for fast casual chains looking to improve…
January 3, 2011
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Fast-casual restaurants, already the darlings of the U.S. restaurant industry, are continuing to gain market share in the U.K.– growing…
November 29, 2010
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If you don’t want fast food and you don’t want an expensive full service meal, a fast casual restaurant might…
August 26, 2010
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This morning, Zagat revealed the results of its latest survey, covering 97 major fast food chains and 39 full service…
August 16, 2010
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