The Los Angeles-Based Dessert Waffle Concept To Open Its First Texas Location on May 28th
The Dolly Llama, the waffle and artisanal ice cream destination based out of Los Angeles, has announced its expansion into Texas with its first location in Dallas. Located within the sought-after and growing Uptown neighborhood at 2817 Howell Street, Suite 210, The Dolly Llama will celebrate its opening on Saturday, May 28th with a community-focused Grand Opening celebration! Beginning at 12pm, the first 100 guests will receive a free Dolly Llama T-shirt and other swag items. Throughout the day, guests will also be able to score branded merchandise and enter to win giveaways and raffles for fun prizes!
The Dallas, Texas location is the first location to open as part of The Dolly Llama’s aggressive and immediate franchise expansion plan across the country. The Dallas franchise will be run by husband and wife duo, Trenton and Joy Judson who combined boast more than 25 years experience in the restaurant and food service industries. The Dolly Llama has nine other franchises planned to open by the end of the year in locations including Winter Garden, Dr Phillips, and other North, Central and South Florida regions; Las Vegas, Nevada and Houston and Beaumont, Texas.
“We have a love of working with people and were immediately drawn to the Dolly Llama concept, not only for its delicious and unique menu items but also for the innovative design,” said franchisee Trenton Judson. “We’re confident that The Dolly Llama will be a hotspot for anybody with a sweet tooth in the heart of North Texas.”
“Franchising and expansion outside of our home market are our priorities this year and we’re beyond excited to kick it off with our Dallas, Texas location!” said The Dolly Llama co-founder Eric Shomof. “Having only started the concept just four years ago and having 24 other franchise deals in the works is an amazing accomplishment for the team and we look forward to seeing The Dolly Llama across the country. We can’t wait to open in the Dallas community and we hope the locals will fall in love with our Insta-worthy creations the same way we’ve found great popularity in Los Angeles.”
The Dolly Llama was designed to be a modern dessert shop where all guests can enjoy hand-crafted waffles and ice cream in a cool, hip and fun environment. The concept’s success can be, in part, attributed to its innovative and artisanal menu, but the experience provided at The Dolly Llama locations is what makes the shops a beloved destination for those in the community and tourists alike. The three Los Angeles and one Dallas location share an unparalleled aesthetic flair and insta-worthy design features such as large neon signs, iconic llama footprints and bubble-waffle shaped prints along the walls, of which the franchised locations will also mirror.
The brand prides itself on offering authentic European flavors and techniques, such as Belgian waffles using traditional methods, and the Hong Kong Bubble Waffle prepared with a special batter that produces a unique crispy and custard-like texture. The three unique waffle styles — OG Liege Waffle, Bubble Waffle, and Bubble Waffle Jr — are the base of the interactive menu of ‘Top Picks’ waffle and ice cream desserts, ice cream waffle sandwiches, and a ‘Build Your Own’ menu, where customers are encouraged to “go nuts” with unlimited toppings resulting in endless flavor possibilities and combinations. Signature Shakes are another over-the-top brand staple.
The Dallas, Texas outpost, located at 2817 Howell Street Suite 210, will be open Sunday through Thursday from 12pm – 10pm, and 12pm – 12am Friday and Saturday. The Dolly Llama currently also operates three locations in greater Los Angeles. For more information about franchising with The Dolly Llama visit https://www.thedollyllamala.com/franchise. To stay up to date with The Dolly Llama news and announcements follow the brand on Instagram @thedollyllama_la and Facebook @TheDollyLlamaLA.
The Dolly Llama was founded by real estate leader, Eric Shomof and Samuel Baroux, an acclaimed European entrepreneur and restaurateur who wanted to bring his passion for food and dessert to the states. The name was inspired by a real llama Baroux encountered on a farm in the South of France, and pays homage to his home country. Since its inception in 2017, The Dolly Llama has dominated LA’s waffle scene with its own unique take on the Bubble Waffle, Hong Kong’s #1 street food in addition to Dolly Llama Shakes, and OG Waffles, and aims to prove that all waffles don’t need syrup. In 2020, The Dolly Llama announced that it was taking the unique and exciting brand nationwide by way of franchising and has currently sold 25 units in major media markets across the country. The Dolly Llama currently operates locations in Downtown Los Angeles (611 S. Spring St), Koreatown (273 S. Western Ave), and Sherman Oaks (14545 Ventura Blvd) and one location in Dallas, Texas (2817 Howell Street, Suite 210). For more information visit https://www.thedollyllamala.com and for franchising information and opportunities, visit https://www.thedollyllamala.com/franchise.
