Popular French-Asian Bakery Releases New Permanent Menu Items
TOUS les JOURS, a French-Asian bakery café chain offering more than 300 artisan pastries, gourmet cakes, and desserts baked in-store daily, is excited to unveil its new “Go Green!” collection, which includes two new beverages, a beverage add-on, two breads, and a new pastry. Featuring beloved flavors like matcha and green tea, the “Go Green!” collection is making it deliciously simple for TOUS les JOURS (TLJ) customers throughout the country to enjoy green beverages and treats.
While green tea and matcha have been enjoyed in Asian households for centuries, these flavors have recently skyrocketed in popularity throughout the Western Hemisphere. Derived from the same plant, green tea and matcha have a similar flavor profile. However, green tea tends to be lighter and delicate whereas matcha is richer and more intense. The TOUS les JOURS “Go Green!” collection includes:
- Honey Lavender Matcha Latte: TLJ’s signature matcha latte sweetened with lavender syrup and a hint of honey. Available iced and hot.
- Assam Milk Tea: Rich malty milk tea with a hint of black sugar. Available iced and hot.
- Boba (add-on): Chewy tapioca pearl that can be added to any iced beverage.
- Green Tea Sesame Loaf: Soft and pillowy green tea loaf with a sprinkle of black sesame seed.
- Mini Green Tea Buttercream Bread: Soft and pillowy green tea bread with creamy green tea buttercream.
- Matcha Cream Croissant: Flaky croissant with matcha cream filling.
“Passersby are sure to be green with envy when they see our guests enjoying these delicious new menu items,” said Sue Han, Marketing Manager for TOUS les JOURS. “Matcha and green tea products have risen in popularity and demand at bakeries across the country, and TLJ is very proud to expand our product lineup so that matcha and green tea fans have more options to enjoy their favorite, trending flavors.”
The new “Go Green!” collection is now available at TOUS les JOURS’ more than 80 U.S. locations and will join TLJ’s extensive menu of baked goods and coffee offerings as permanent menu items. For more information about TOUS les JOURS, to view the full menu and to find your nearest location, visit https://www.tljus.com.
Since its launch in the United States in 2004, TOUS les JOURS has developed into a reputable bakery & café franchise, specializing in French-Asian-inspired baked goods, passionately made from the finest ingredients. TOUS les JOURS means “Every day” in French. As the name shows, the chain offers a wide range of baked goods – artisan pastries, gourmet cakes and desserts, and handcrafted beverages – baked fresh in-store every day. The brand takes pride in sourcing and using carefully selected ingredients and promises to bring freshness and quality to its customers. TOUS les JOURS continues to expand and embrace innovation in all markets. With its franchising know-how and continuous support from the team, the brand is getting a lot of attention from people who are interested in setting up their own small businesses. Currently, there are more than 80 TOUS les JOURS stores in the U.S. and more than 1,650 stores all around the world. To learn more about TOUS les JOURS stores and their locations, please visit https://www.tljus.com.
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