Better-For-You Fast Casual Chain Remains Committed to Innovative Plant Protein Powered Menu Items Incorporating Seasonal Flavors
Veggie Grill, the better-for-you fast casual restaurant pioneer best known for serving a plant powered protein menu since 2006, is excited to welcome the holiday season with two new limited-edition menu items perfect for the colder months ahead: the Turk’y Cranwich and Harvest Mushroom Stew. Available now through December 31 at all 17 Veggie Grill locations nationwide, the Turk’y Cranwich and Harvest Mushroom Stew underscore the brand’s commitment to tasty plant-based alternatives and craveable comfort foods.
“Veggie Grill customers can look forward to new menu offerings that embody their favorite fall comfort flavors in better-for-you ways, and feature innovative mushroom-powered plant proteins from industry leaders Prime Roots and Fable,” said T.K. Pillan, co-founder and CEO of Veggie Grill. “As temperatures drop, nothing ushers in the season more than our Thanksgiving-inspired Turk’y Cranwich and hearty Harvest Mushroom Stew, both boasting multiple sources of plant protein powered goodness!”
A first-time collaboration with new koji-meat company Prime Roots, the Turk’y Cranwich features Prime Roots’ Cracked Black Pepper Koji-Turkey with cranberry aioli, golden “turkey” gravy, homemade cranberry stuffing, lettuce and tomato between two slices of grilled sourdough bread. The Koji-Turkey deli meat from Prime Roots is made with mycelium mushrooms and is entirely plant-based, nitrate-free, gluten-free, soy-free, cholesterol-free and non-GMO, fulfilling Veggie Grill’s promise of good-for-you plant-powered alternatives. For guests looking for extra cozy seasonal comfort, the Harvest Mushroom Stew is a hearty and flavorful mix of tempeh, Fable mushrooms, russet potatoes, carrots, yellow onion, celery, rosemary and thyme.
“At Prime Roots, we value innovation and sustainable offerings, which aligns perfectly with Veggie Grill’s mission of serving plant protein powered food for all,” said Kimberlie Le, co-founder and CEO of Prime Roots. “We are incredibly eager to introduce Veggie Grill guests to our Koji-Turkey deli meat alternative, which we are confident will be a delight for those looking to indulge in plant-based dishes that evoke the flavors of a traditional Thanksgiving feast.”
In 2006, among an industry full of fast food and processed meats, Veggie Grill embarked on a mission to create a menu of feel-good food for all, with health-focused and plant-powered ingredients at its core. Boasting lots of protein, fiber, healthy fats and no cholesterol, no antibiotics, no GMO’s and no hormones, the Veggie Grill menu empowers guests to veggie up with its nutritious bowls and salads and enjoy plant-powered comfort with its burgers and sandwiches. Whether guests are craving protein from beans, lentils, tofu, tempeh, nuts and seeds, or plant-based chicken and beef, Veggie Grill has guests covered with a delicious, convenient menu everyone will love. For more information about Veggie Grill, follow the brand online and on Instagram. To find your nearest Veggie Grill location, visit https://veggiegrill.com/locations/.
Veggie Grill is a recognized leader in healthy dining and a longstanding industry trailblazer whose mission to inspire and empower plant powered eating has fueled its success for nearly two decades. A better-for-you fast casual concept, Veggie Grill is passionate about crafting mouthwatering dishes powered by the goodness of plant protein. From nourishing bowls and salads to reinvented classic burgers and sandwiches, Veggie Grill has guests covered with feel good food for all. Established in 2006, Veggie Grill has 17 locations in California, Oregon, Washington and Massachusetts. For more information, locations and the full menu, please visit www.veggiegrill.com.
