Growing Rice Bowl Chain Expands Globally Inspired Menu with Colorful Take on a Classic Dessert
WaBa Grill, an LA-original rice bowl chain known for its Asian-inspired menu, invites guests to indulge in its new, limited-time Ube Royale Cheesecake, adding a distinctly colorful and decadent dessert option to its restaurants. The new Ube Royale Cheesecake stars ube, a popular purple yam native to the Philippines, which provides a nutty, sweet complement atop a layer of decadent cheesecake. Ube Royale Cheesecake is available now through January 31, 2025, at all 190+ WaBa Grill locations nationwide.
“As more consumers seek bold, innovative flavors from across the globe, we’re excited to offer a unique, Asian-inspired dessert that appeals to this growing demand for fresh and worldly culinary experiences,” said Andrew Kim, President & CEO of WaBa Grill. “Our new Ube Royale Cheesecake is a premium and distinctive dessert that showcases our commitment to menu innovation and our ability to expertly blend Asian-inspired flavors in unexpected, exciting ways.”
WaBa Grill’s new Ube Royale Cheesecake highlights the natural sweetness and nuttiness of ube, layered atop a rich, velvety vanilla cheesecake. The dessert is made with premium ingredients, including real purple sweet potato, cream cheese, sugar, eggs, cream and milk. With its eye-catching purple color, the dessert is not only a treat for the taste buds but also an Instagram-worthy addition to any meal. This new addition satisfies the growing demand for bold, global flavors, while simultaneously underscoring WaBa Grill’s dedication to providing unique, unexpected menu innovations, a hallmark of the LA food scene, with an Asian-inspired influence.
Since 2006, WaBa Grill has been beloved by guests for delivering convenient, flavor-driven menu options at the best value. Protein choices are plentiful and include fresh, never frozen chicken, marinated ribeye steak, wild-caught salmon, succulent shrimp, 100% plant-based Plantspired steak and organic tofu. Guests may customize any entrée with a variety of complex, flavorful sauces, including the fan-favorite WaBa sauce. With hearty and healthy options ranging from bowls, plates, salads and Boom Boom Tacos, WaBa Grill serves prepared-to-order food that nourishes both body and soul. WaBa Grill also provides everyday value for guests, with affordable options including its Value-Bowl Combo for under $10 and Family Meals. Orders may be placed online, through the WaBa Grill app or any of the brand’s third-party delivery partners.
For more details about WaBa Grill’s menu and to find your nearest location, visit WaBaGrill.com.
WaBa Grill was founded in Los Angeles, California, in 2006 on the principle that better-for-you food made with quality, Asian-inspired ingredients should be accessible to all. With a goal of serving the best possible food on the go, WaBa’s famous rice bowls, plates and salads are made with fresh vegetables, healthy grains and high-quality proteins including fresh, never frozen chicken, marinated ribeye steak, wild-caught salmon, succulent shrimp, plant-based steak and organic tofu, all prepared to order on an open-fire grill and customized with a variety of flavorful, complex sauces including the fan-favorite WaBa Sauce. Learn more at WaBaGrill.com.
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